Beyond The Bump Education is the go to resource for new and expectant parents through the pregnancy and postpartum journey! Owned and operated by Lara Proud, a Registered Nurse and Lactation Consultant, all of the classes from Beyond The Bump are based on up to date, evidence-based information. Offering both group and private prenatal classes, lactation consulting, private birth (doula) and postpartum (in home) support, and infant feeding/lactation consulting in Fredericton and Saint John, New Brunswick.
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Aligned Web Design was able to redesign the website and lay out the information architecture in a way that was natural and easy to use. We improved the navigation, overall design, and consistency throughout the site.
The previous website was built by a developer who retained sole access to make changes and edits to the site. Aligned Web Design built a new website on an easy-to-use platform in order to ensure Beyond The Bump was empowered and able to make updates and edits themself going forward.
We were able to add in all of BTB Services, team, and information in a way that makes sense and is easy to navigate - informed by our strategy and desired actions of users.
We were able to increase both ranking keywords and organic traffic significantly. In the screenshots provided you can see that all metrics increased significantly in the period following the new website launch.
Sam was great to work with! My website was impossible for me to navigate before - it needed to be a similar user experience for both me and anyone who was coming to it. Sam took all my info and made me a beautiful website! I love it and love that she took the time to help me figure it out too!
