The Lighting Gallery is a full service lighting showroom offering both residential and commercial lighting and accessories. They carry a large inventory of fixtures, mirrors, wall art, dimmers and bulbs. They also offer in store and online shopping, as well as custom lighting design consultations.
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Their original website had a catalogue of over 60,000 items, which was uneccessary and created a lot of overwhelm for online shoppers. We parred down the catalogue to only the most oipular items and brands and created a more cohesive online experience for shoppers.
The website we created is used as a showroom tool to aid in sales, get people to step foot in the showroom, and see what The Lighting Gallery had to offer. We were able to do this in a number of ways:
We were able to significantly increase online revenue as well as visibility in the local community. We were also able to link the product catalogue to social media accounts in order to directly link product pages to related social media posts.
The original website was overwhelming and not organized in an intuitive way. We organized all products by several categories and added a filter and search integration that allowed for a variety of search parameters such as price, product finish, size, and room type.
What a wonderful job Sam did on our Website at the Lighting Gallery. All her ideas were so smart and made sense for our business. Our new website now reaches many more clients than before. Sam has been there every step of the way to help us troubleshoot and answer any questions we have. I highly recommend Align Web Design for any personal or business development you may require.
